Instructor: Ginni Field
SBAOR Member Cost: $69
Non-Member Cost: $169
Time: 9:00am-5:00pm
Location: SBAOR Hall
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Real Estate Investing: Build Wealth Representing Investors and Becoming One Yourself
Monday, May 22nd, 2017

Real Estate Investing: Build Wealth Representing Investors and Becoming One Yourself covers the fundamentals of real estate investment that practitioners need to know to expand their business services. The one-day course looks at how practitioners can adapt core real estate skills and learn new skills to serve clients who want to invest in single family homes, condos, townhomes, and small multifamily properties. You will learn how to work with investors as they goal set, plan, evaluate, and acquire properties as well as manage them. You will also learn how to “walk the talk” and become a real estate investor yourself.

1. Why Invest in Real Estate?

■ Recognize the advantages of expanding business services for clients and customers to include investment real estate.
■ Adapt core real estate business skills to work with investor clients and customers.
■ Describe to clients and customers the pros and cons and risk/reward potential of investing in real estate.

2. Working with Investor Clients

■ Use statistical data on investor profiles and preferences to plan business strategy.
■ Identify and make contacts with clients and customers who need investment real estate services and help them refine their investment goals.
■ Identify other professionals who can provide ancillary services for purchasing, managing, and maintaining real estate investment properties.

3. Making the Purchase Decision

■ Help investors identify and evaluate property types and locations and other value considerations and select those that meet investment goals.
■ Comply with the REALTOR® Code of Ethics and SEC guidelines for providing advice to clients and customers.
■ Use comparable sales data and other methods to help clients and customers evaluate financial aspects of a property investment.

4. Financing Options and Tax Issues

■ Help clients and customers find sources for financing and choose appropriate financing for achieving investment goals.
■ Describe the measurement and impact of positive and negative leverage on real estate investment.

■ Alert investors to tax considerations for various investment strategies and transactions, and recommend that they seek advice from tax experts.

5. Owning the Property

■ Help investors consider pros and cons of managing their own investment properties or hiring a property manager.
■ Describe techniques for selecting tenants and managing tenant relationships.
■ Suggest exit strategies for owners who want to divest of investment properties.

6. Investing as a Real Estate Professional

■ Apply investment techniques presented in the course to build your own portfolio of real estate investments.
■ Take advantage of favorable tax treatment for real estate professionals who invest in real estate properties.
■ Avoid conflicts of interest between your own real estate investment activities and those of your clients and customers.




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